From 5.48M to 4.48M, USA Notices A Decline In Gym Queries Post New Year!

Los Angeles, California Dec 27, 2024 (Issuewire.com) - Every January, millions of Americans gear up and search for gym-related queries to pursue New Years resolutions, and 2024 was no exception. Webspero Solutions latest study shows that these queries soared by 21%, reaching over 5.48 million in January, before dropping by 18% in February. 

Lets have a look at what the study found out - 

• California leads in terms of average searches, followed by Texas and Florida.

• Among all the other states, Arizona saw the largest growth. While Illinois and Massachusetts also experienced a significant spike. 

The surge is commonly linked to the typical New Years fitness resolution. However, the drop hints towards the loss of motivation, leading to fewer searches in the following months. 

The Inverted V Pattern: The data suggests that while gym searches peak in January, they quickly fall off as resolutions fade or gym-goers settle into their routines.

Study Methodology: This report is based on extensive analysis using industry-standard tools like Semrush, Google Trends, and Google Ads Planner, comparing search trends from December 2023 to February 2024.

Check out the full study here.